Warran Brown, Carlton and United Breweries Vice President Victoria - Sales today announced a dramatic increase to the sponsorship partnership with Moonee Valley Racing Club. The long-term multi-million dollar partnership agreement will usher in a new era of racing at Moonee Valley.
CUB will sponsor one of Moonee Valley's most innovative and successful initiatives, night racing. CUB acquires naming rights for night racing at Moonee Valley, which will now be known as the Carlton & United Night Racing Series.
CUB retains all pourage rights at the venue and will sponsor a race at one of the most important events on the world racing calendar, BMW Cox Plate day.
Mr Paul Brettell, chief executive of Moonee Valley Racing Club, said:
"The importance of this exciting sponsorship to Moonee Valley Racing Club and Australian racing cannot be over-emphasised. Carlton & United have demonstrated their continued commitment to the sport of racing by expanding this major alliance. This sponsorship arrangement will allow Moonee Valley to continue to be innovative and enhance the racing experience for all."
Warran Brown of Carlton & United Breweries Ltd said:
"Carlton and United Breweries and Moonee Valley Racing Club have a long association based on loyalty and commitment which has existed for as long as beer has been served at Moonee Valley."
"CUB are committed to working with Moonee Valley to build on the success of all their meetings throughout the years ahead. Together we will give a new direction to the Victorian racing calendar and its impact on all who enjoy a day or night out at the races."
"Promotion of the excitement and attraction of racing under lights at Moonee Valley will be a major part of our new agreement," Mr Brown said.
Further information:
Liz Jarvis
Tel: +61 3 9633 2259
Mob: 0418 651 374
Email: liz.jarvis@fostersgroup.com
